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Strategy

We work with clients to translate organisational strategy into user-focused digital products, services and campaigns. We support them to attract and engage users and use data to understand their audience, benchmark their performance, and continuously improve.

Our service

User research

Range of quantitative and qualitative techniques including interviews, focus groups, surveys, card-sorts, tree-tests and analysis of website analytics and other relevant data.

Design sprints

Intensive week-long process to tackle complex design questions. A group subject experts collaborate to generate ideas, prototype and test solutions with users.

Content design

Drawing on user research to design a content structure and format for digital products that’s easy to manage and gives users all the information they need.

Data analysis and reporting

Defining performance metrics for digital channels and ongoing support to measure progress. Reporting and analysis delivered via custom reports and dashboards.

Google Ad grant management

Helping eligible clients to apply and secure a Google Ad grant and supporting them on building their account structure, targeting, bidding strategies, copy and assets.

Search engine optimisation

Analysing search performance and conducting keyword research. Technical, content and link-building recommendations and ongoing support to track progress.

Featured strategy projects:

View more strategy projects

Our digital strategy packages

  • Measurement & reporting

    A range of options for the setup and management of automated measurement and reporting across multiple platforms.

  • Google Ads Grants

    Flexible packages for the set up and management of Google Ads Grant accounts for organisations that meet the eligibility criteria.

  • Search engine optimisation

    Packages that combine initial search engine optimisation strategy development with a range of ongoing monthly support options.

Working with Bureau has been a dream. They have a deep knowledge of all things SEO, tracking, and marketing tactics. Their knowledge stretches not only into the technical nitty-gritty, but also into advanced strategy and forward-thinking. Besides that, they have proven to be available, personable, and dependable – not what you get from every agency out there.

Heidi Blobaum Deputy Director Marketing Technology, International Rescue Committee

Some organisations we’ve partnered with on strategy projects

Want to know more about our sector experience?

We partner with people that make a difference and get passionate about their causes. The organisations that we work with include charities, nonprofits and ethical companies.
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