Ark
Music As Therapy International – Website showing the global reach of a charity harnessing the power of music
2021 – ongoing
Music as Therapy International is a charity that devises and delivers innovative and high-impact music therapy projects around the world.
We were approached by Music as Therapy when they were looking to revamp their website, and move towards a more user-friendly content management system. As a small organisation with limited resources, cost-effectiveness was a central concern.
Working together to identify value
We worked with the team at Music as Therapy to refine their brief and focus on the features and functionality that would deliver them the most valueand keep their build costs as low as possible.
We also looked into ways to help streamline their fundraising efforts by integrating secure donation functionality directly within the website. This eliminated their reliance on external platforms and provided supporters with an easy way to contribute to the cause.
Evolution of visual identity
The Music as Therapy team were keen to tap into our experience in brand design to help evolve their visual identity. During the design exploration phase we introduced new design elements, including unique illustration styles, a bubble motif for highlighting images, additional fonts and an expanded colour palette.
These additions helped to modernise their visual appeal and allowed us to create more engaging and distinctive layouts throughout the site.
A foundation for future development
Recognising their desire to grow in the future, we spent time designing a website structure that was flexible enough to accommodate expansion. The new site comprises an expanded data structure which incorporates key features such as a resource listing with multi-language filtering, a service directory, and an interactive global map to highlight their reach.
The client was very happy with the end result of a more visually engaging website that better reflects the organisation’s mission and values and has the potential to grow as they do.
Working with Bureau has been an immensely positive experience. From the outset, they took the time to explore our needs, activities and vision in detail, enabling them to find effective, creative solutions for our specific challenges. Throughout the four years we have been working with them, they have been reliable, responsive and clear in their communications. At all times we’ve felt we were in a safe pair of hands.